Project: Create a print ad as part of the official launch of Zookini Kids clothing line.

Objective 1: Support Zookini Kids clothing line launch. Highlight the brands value proposition – adorable clothes that are organic and made to last for generations.

Target Audiences: Parents, grandparents, eco-conscience friends and family who want to give the gift of clean, classic, generational clothing.

My work: Copy that highlights the brands value proposition with a voice that is classic and playful.