My fascination with words began when my dad challenged me to a competitive word game when I was a kid. You know the one – where you use the letters of a single word to create more words than your opponent before the buzzer screams. Speed, creativity, adrenaline! I was hooked. My fascination quickly snowballed into an obsession. Secretly, I started to peruse the dictionary to outwit my dad. Even when I wasn’t victorious, I  won. We won. Our time together, the prize.

Fast forward to my sophomore year of high school. My dad, my real-life superhero, lost his battle with cancer. With a broken heart, I turned to writing words feverishly. This time, from a place of uninhibited grief and vulnerability. My AP English papers became raw, real and relatable. And I liked it! My teacher, Ms. Hoose, took notice and helped me hone my craft. She introduced me to the art of semantics and persuasive speech. I kept writing, never wanting to stop. So, I didn’t.

Throughout my career, I’ve had the privilege of helping B2B and B2C brands uncover their unique value propositions and authentic voice. I’m known for creating high-impact content and compelling brand stories, made human. Crafted to convey a brand’s deep understanding of their audiences’ diverse needs. And compelling reasons why they provide the standout solutions. All leading to a clear call to action. No jargon, no fluff.

If you’re looking for a strategic creative who can see and execute a project from every angle, I’m your person. I’ve served in complementary roles as a senior copywriter, publicist, marketing project lead, branding specialist and assistant director of partnership development.

I find inspiration in nature and from the stories of people I meet and places I’ve seen. I’m a happy yogi who is certified to teach. I brake for animals, the beach and cute shoes. My greatest joy is spending time with my husband, daughter and pup, Tallulah. I like to cook but love to make a mean reservation.